Investigating the development of circular fashion by applying zero-waste design in pattern cutting and sewing

by Hanieh Choopani, Independent researcher Fabric waste in apparel production was the reason to study zero-waste design techniques and the prevalent pattern making methods. However, this study was not only focused on those techniques, but also on the actions that should be taken to contribute to the development of circular fashion. An interesting finding fromContinue reading Investigating the development of circular fashion by applying zero-waste design in pattern cutting and sewing

“Choose Nature. Buy Less.”

Exploring Sufficiency-oriented Marketing and Consumption Practices in the Outdoor Industry by Maren Ingrid Kropfeld, University of Oldenburg and Maike Gossen, TU Berlin As we observe the discourse on strong sustainability, circularity and sufficiency slowly reaching the industry, businesses in the outdoor industry take the lead in adapting their business models and promote sufficiency-oriented consumption practices.Continue reading ““Choose Nature. Buy Less.””

What do we know about sustainable fashion in management?

by Amira Mukendi, University of Strathclyde What is sustainable fashion? This is a question that many ask as we engage with sustainable fashion for the first time. However, the answer to the question is not so straightforward.  Sustainable fashion is a cross-disciplinary field from agriculture to design to management. In one of my recent works,Continue reading “What do we know about sustainable fashion in management?”

The Benefits and Challenges of Temporary Clothing Swapping

by Prof. Elena Karpova, University of North Carolina, Greensboro Just a decade ago, it seemed unrealistic that people would open their homes to host complete strangers or take a ride with someone they don’t know. Today, Airbnb and Uber are as ubiquitous as McDonalds or iPhone. In just about ten years, millions of people aroundContinue reading “The Benefits and Challenges of Temporary Clothing Swapping”

Closing the loop on take, make, waste: Investigating circular economy practices in the Swedish fashion industry

By Dr. Taylor Brydges, Centre for Urban Environments, University of Toronto Mississauga, Canada / Institute for Sustainable Futures, University of Technology Sydney, Australia In a recent article in the Journal of Cleaner Production, I investigate the implementation of circular economy practices in the Swedish fashion industry. Funded by the Swedish Research Council, this paper sharesContinue reading “Closing the loop on take, make, waste: Investigating circular economy practices in the Swedish fashion industry”

Fashion DeTox challenge – exploring our NEEDS and WANTS

by Emma Kidd, Glasgow Caledonian University Findings from the Fashion Detox Challenge have revealed that shoppers often amass new clothes to cope with stress and anxiety.  The findings come from ‘detox diaries’ completed by shoppers from Scotland, England, the US, Canada, and Australia. Frequent shoppers pledged to take a 10-week break from buying new clothes andContinue reading “Fashion DeTox challenge – exploring our NEEDS and WANTS”

Creative marketing and the clothes swapping phenomenon

By Claudia Henninger, Manchester University Why do we do things the way we do them and what makes us do them in the first instance? Being a researcher allows to address these questions, by exploring different topic areas we have always wondered about. One of my personal areas of interests centres on collaborative fashion consumption,Continue reading “Creative marketing and the clothes swapping phenomenon”